{"id":371,"date":"2015-09-20T19:13:09","date_gmt":"2015-09-20T19:13:09","guid":{"rendered":"https:\/\/2bgreener.com\/?p=371"},"modified":"2015-09-20T19:13:09","modified_gmt":"2015-09-20T19:13:09","slug":"promoting-without-polluting","status":"publish","type":"post","link":"https:\/\/2bgreener.com\/?p=371","title":{"rendered":"Promoting without polluting."},"content":{"rendered":"<p>I was just part of a very nice little in-agency GO GREEN event to help staff understand their options regarding recycling, reuse, green building, greener business, etc.<\/p>\n<p>This is a wonderful notion, yet I once again find myself being critical. Mostly because of the plastic tablecloths and the give-away kitsch items that in some cases strive to be green, but in most cases aren&#8217;t.<\/p>\n<p>What is a promoter to do?\u00a0 How do you get your message across without being a part of the system that needs to radically change?<\/p>\n<p>At this mini-expo, I have a table full of Green Building products including Paperstone, concrete bricks using Possotive from Kingston Block and Masonry, insulation and packing material from Ecovative, recycled glass counters from Icestone, cellulose insulation, recycled rubber flooring, and paper-based heat exchange filters, to name a few.<\/p>\n<p><a href=\"http:\/\/www.paperstoneproducts.com\/\">Paperstone Countertops<\/a><\/p>\n<p><a href=\"http:\/\/www.kingstonblock.com\/pozzotive.htm\">Kingston Block and Masonry<\/a><\/p>\n<p><a href=\"http:\/\/www.ecovativedesign.com\/mushroom-materials\/\">Ecovative Design<\/a><\/p>\n<p><a href=\"http:\/\/icestoneusa.com\/\">Recycled Glass Countertops<\/a><\/p>\n<p>My goal for this event is to teach at least a few people about the options out there, the variety of beauty in greener materials, and the length of time many of these have been successfully employed in buildings. Also to help them realize that &#8220;greener&#8221; is not rare or costly.<\/p>\n<p>In order to make the info &#8220;stick&#8221; I made a little quiz sheet to help them match materials to the recycled or natural contents&#8230;and I justify this 100% recycled paper use:\u00a0 25 sheets for hopefully 2 solid hours of connections. Big expos have the luxury of card readers and can &#8220;ship&#8221; info via e-mail, but this doesn&#8217;t work as well as we would wish. Who has time to read all that e-mailed info a month later, and how many times do I forget why I wanted to learn more?<\/p>\n<p>I see other very green entities such as CDTA giving away bags (is there still need for reusable bags?) and I have no idea if the\u00a0 bag was responsibly manufactured or contains recycled content.\u00a0 It LOOKS reusable. NY State\u00a0now has a guideline spec to call for reusable bags, and to avoid plastics.\u00a0 A great start.<\/p>\n<p><a href=\"http:\/\/www.ogs.ny.gov\/EO\/4\/ApprovedSpecs.asp\">Check out, and feel free to use, all these NYS approved &#8220;green procurement&#8221; specs.<\/a><\/p>\n<p>What about pens? No one has tackled the pen deal at display events.\u00a0 Why do we still insist on passing our cheap, plastic, logo laden pens? Is the answer pencils? Is the answer something entirely different?&#8230;and what?\u00a0 Can we stealth green the pens with soy ink and recycled plastic components or a take-back program for the empty pens? Does anyone ever empty a pen&#8230;or do they ALL just get lost somewhere, or dry up in drawers?\u00a0The next item to address is\u00a0the\u00a0lanyard. How many lanyards does any one person need?<\/p>\n<div id=\"attachment_372\" style=\"width: 310px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/2bgreener.com\/wp-content\/uploads\/2015\/09\/promo-pens.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-372\" class=\"size-medium wp-image-372\" src=\"https:\/\/2bgreener.com\/wp-content\/uploads\/2015\/09\/promo-pens-300x239.jpg\" alt=\"Toss-away promo pens\" width=\"300\" height=\"239\" srcset=\"https:\/\/2bgreener.com\/wp-content\/uploads\/2015\/09\/promo-pens-300x239.jpg 300w, https:\/\/2bgreener.com\/wp-content\/uploads\/2015\/09\/promo-pens.jpg 341w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-372\" class=\"wp-caption-text\">Toss-away promo pens<\/p><\/div>\n<p>And then let&#8217;s get to the &#8220;enticement&#8221; to visit booths.\u00a0 Even at Greenbuild, the greenest vendor event one can attend, an event with a clear focus on green building and services and highly attentive to greenwashing, <strong>half the booths have candy to give away<\/strong>.\u00a0 Candy. Usually produced way away, individually wrapped, full of colors and additives, and of no nutritional value. Sigh.<\/p>\n<p>Okay, enough grumping. This has been an excellent event. It is small enough to be visited in 15 minutes or so, even talking with the tablers. It is big enough to be worth visiting.\u00a0 People have asked good questions and wanted contact info for more to learn about recycling, paper management, transportation, green buildings and the efforts of several state agencies in greening their work.\u00a0<span style=\"font-size: 0.95em; line-height: 1.6em;\">The most important thing is that it is yet one more step in having more traction for green buildings, green business and green living.<\/span><\/p>\n<p>And that it what we must remember.\u00a0 Sometimes we need to use today\u2019s limited technology and today\u2019s poor habits to help people find the better solutions for tomorrow. \u00a0And this is an iterative process.<\/p>\n<p>Go green-er.<\/p>\n<p>-Jodi<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I was just part of a very nice little in-agency GO GREEN event to help staff understand their options regarding recycling, reuse, green building, greener [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":373,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[10,5,3,4,8],"tags":[],"class_list":["post-371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-critical-commentary","category-gbtools","category-recycling","category-products","category-all-usgbc"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/2bgreener.com\/wp-content\/uploads\/2015\/09\/improvement.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p40KlT-5Z","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":256,"url":"https:\/\/2bgreener.com\/?p=256","url_meta":{"origin":371,"position":0},"title":"Triple Bottom Line","author":"greenerjsa","date":"April 19, 2015","format":false,"excerpt":"Triple Bottom Line (TBL) is a cyclic thought and action process: engage stakeholders, understand the problem, find solutions, repeat, and repeat again. One result of TBL in the design and construction industry is that we are finally moving past the egocentric view that we can design whatever we like and\u2026","rel":"","context":"In &quot;Critical commentary&quot;","block_context":{"text":"Critical commentary","link":"https:\/\/2bgreener.com\/?cat=10"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":43,"url":"https:\/\/2bgreener.com\/?p=43","url_meta":{"origin":371,"position":1},"title":"LEED and &#8220;certifiable&#8221;","author":"greenerjsa","date":"October 18, 2013","format":false,"excerpt":"This is my perspective on some legislative language in NYS. I wrote this in early 2009, and it still applies to green building goal setting. Being \"certifiable\" means you have already committed to doing the work, paying design professionals, ensuring the work is done properly (through documentation, energy modeling, commissioning,\u2026","rel":"","context":"In &quot;Green Building Tools&quot;","block_context":{"text":"Green Building Tools","link":"https:\/\/2bgreener.com\/?cat=5"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":841,"url":"https:\/\/2bgreener.com\/?p=841","url_meta":{"origin":371,"position":2},"title":"Dear Governor Cuomo,","author":"greenerjsa","date":"March 19, 2017","format":false,"excerpt":"To: The Honorable Andrew M. Cuomo Governor of New York State NY State Capitol Building Albany, NY 12224 \u00a0 Date: \u00a0 \u00a0 \u00a0March 18, 2017 From: \u00a0 \u00a0 Jodi Smits Anderson, concerned Architect and Albany resident RE: \u00a0 \u00a0 \u00a0 \u00a0 High Performance Building Goals \u00a0 Governor Cuomo, One of\u2026","rel":"","context":"In &quot;Advocacy&quot;","block_context":{"text":"Advocacy","link":"https:\/\/2bgreener.com\/?cat=128"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":399,"url":"https:\/\/2bgreener.com\/?p=399","url_meta":{"origin":371,"position":3},"title":"&#8220;Green&#8221; is a sky&#8230;","author":"greenerjsa","date":"October 25, 2015","format":false,"excerpt":"I am currently working with an exceptional team on defining the goals and the implementation process for a stretch code in NY. \u00a0This discussion is at its very beginning, and there are consultant advisers also working on this project, led by NYSERDA to push energy efficiency in buildings. And I\u2026","rel":"","context":"In &quot;Critical commentary&quot;","block_context":{"text":"Critical commentary","link":"https:\/\/2bgreener.com\/?cat=10"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/10\/IMG_5869.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/10\/IMG_5869.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/10\/IMG_5869.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/10\/IMG_5869.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/10\/IMG_5869.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/10\/IMG_5869.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":3164,"url":"https:\/\/2bgreener.com\/?p=3164","url_meta":{"origin":371,"position":4},"title":"Late to the Carbon Party (S2C E48)","author":"greenerjsa","date":"March 11, 2022","format":false,"excerpt":"A couple of months ago, a few friends decided to get together, monthly, to just \"be\". 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You'll have to watch all three of Dave's videos to find out! It was so cool to have time to talk with Dave Sadowsky, soon-to-be-retired architect, about his career that has spanned from a time when\u2026","rel":"","context":"In &quot;Critical commentary&quot;","block_context":{"text":"Critical commentary","link":"https:\/\/2bgreener.com\/?cat=10"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2021\/01\/logo.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2021\/01\/logo.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2021\/01\/logo.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2021\/01\/logo.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2021\/01\/logo.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2021\/01\/logo.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/2bgreener.com\/index.php?rest_route=\/wp\/v2\/posts\/371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2bgreener.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/2bgreener.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/2bgreener.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/2bgreener.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=371"}],"version-history":[{"count":2,"href":"https:\/\/2bgreener.com\/index.php?rest_route=\/wp\/v2\/posts\/371\/revisions"}],"predecessor-version":[{"id":375,"href":"https:\/\/2bgreener.com\/index.php?rest_route=\/wp\/v2\/posts\/371\/revisions\/375"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2bgreener.com\/index.php?rest_route=\/wp\/v2\/media\/373"}],"wp:attachment":[{"href":"https:\/\/2bgreener.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/2bgreener.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/2bgreener.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}