{"id":467,"date":"2015-12-17T21:44:43","date_gmt":"2015-12-17T21:44:43","guid":{"rendered":"https:\/\/2bgreener.com\/?p=467"},"modified":"2015-12-17T21:44:43","modified_gmt":"2015-12-17T21:44:43","slug":"innovation-what-is-it","status":"publish","type":"post","link":"https:\/\/2bgreener.com\/?p=467","title":{"rendered":"Innovation &#8211; what is it?"},"content":{"rendered":"<p>Better to start with what it is not.<\/p>\n<ul>\n<li>It is not grabbing the newest latest and greatest, no matter how cool.<\/li>\n<li>It is not thinking short-term and quick return.<\/li>\n<li>It is not just giving people what they want (often they don&#8217;t know and need your expertise to guide them).<\/li>\n<li>It is certainly not an easy answer.<\/li>\n<li>It is not a silver bullet; no one-shot answer.<\/li>\n<\/ul>\n<p>What is it?<\/p>\n<ul>\n<li>It should be a deep assessment, with a core effort in seeking to understand real needs and intended application.<\/li>\n<li>It is quite often a solution that addresses <em>more than the initial problem<\/em> at hand.<\/li>\n<li>It should be\u00a0built on long-term principles.<\/li>\n<li>It should seek to identify what people need and what co-benefits can be supported, and what co-burdens can be avoided all together.<\/li>\n<li>It must seek to understand and address also the implementations (outreach and education).<\/li>\n<\/ul>\n<p>Seeking innovation requires setting your ego aside when the ideas are forming. Now anyone that has seen any film about Apple or about the Tucker Torpedo or any other innovation led primarily by a brilliant and driven mind might disagree with me. \u00a0Apple,\u00a0as an example, is the epitome of innovation, and Steve Jobs had a huge ego. But Jobs also freely latched on to people with skills that challenged him and helped him to move the ideas forward. He was not scared of being challenged and he surrounded himself with brilliant minds. His fight was against doing &#8220;what we&#8217;ve always done&#8221;, and he never settled for solving one problem &#8211; designs were technologically innovative AND user connected AND elegant AND&#8230;<\/p>\n<p><strong>Innovation is a process and means\u00a0looking for the complex, rich and informed answer, with excitement and energy.<\/strong><\/p>\n<p>I&#8217;m in&#8230;let&#8217;s innovate.<\/p>\n<p>Jodi<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Better to start with what it is not. It is not grabbing the newest latest and greatest, no matter how cool. It is not thinking [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[10,7,9,13],"tags":[],"class_list":["post-467","post","type-post","status-publish","format-standard","hentry","category-critical-commentary","category-personal-reflections","category-deep-green","category-profession"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p40KlT-7x","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":120,"url":"https:\/\/2bgreener.com\/?p=120","url_meta":{"origin":467,"position":0},"title":"education","author":"greenerjsa","date":"February 4, 2014","format":false,"excerpt":"I would wish that education would focus on the integrative aspects of design, construction and operations. There used to be the mentality about college that you went to college to \"learn to learn\". The best of the universities didn't teach you facts, or technologies, or even history other than as\u2026","rel":"","context":"In &quot;Critical commentary&quot;","block_context":{"text":"Critical commentary","link":"https:\/\/2bgreener.com\/?cat=10"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":192,"url":"https:\/\/2bgreener.com\/?p=192","url_meta":{"origin":467,"position":1},"title":"\u201cEnough is as good as a feast\u201d Mary Poppins","author":"greenerjsa","date":"February 22, 2015","format":false,"excerpt":"Okay, so most people probably don\u2019t write serious commentary based on words of wisdom from a children\u2019s story character, especially one reeking with tricky magic and barely controlled self-importance.\u00a0 Mary judges herself as \u201cpractically perfect in every way\u201d.\u00a0\u00a0 \u201cPractically\u201d could mean that in practical pursuits she is perfect, or \u201cpractically\u201d\u2026","rel":"","context":"In &quot;Critical commentary&quot;","block_context":{"text":"Critical commentary","link":"https:\/\/2bgreener.com\/?cat=10"},"img":{"alt_text":"Mary","src":"https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/02\/Mary.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":421,"url":"https:\/\/2bgreener.com\/?p=421","url_meta":{"origin":467,"position":2},"title":"Poop and Perspective","author":"greenerjsa","date":"November 8, 2015","format":false,"excerpt":"This morning my son and I were walking to our carpool ride to a mini maker faire at Barnes and Noble. We we chatting about an exercise his class did on a school trip a few months ago, and this story made me crack up AND made me think.\u00a0 Two\u2026","rel":"","context":"In &quot;Critical commentary&quot;","block_context":{"text":"Critical commentary","link":"https:\/\/2bgreener.com\/?cat=10"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/11\/Duck-Rabbit.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/11\/Duck-Rabbit.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/11\/Duck-Rabbit.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2015\/11\/Duck-Rabbit.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":513,"url":"https:\/\/2bgreener.com\/?p=513","url_meta":{"origin":467,"position":3},"title":"Change the World","author":"greenerjsa","date":"February 21, 2016","format":false,"excerpt":"\"Seek a Life Useful\": simple and direct and with unlimited possibilities. Also with unlimited frustrations in any role that moves change, introduces new perspectives, and challenges people to assess their current processes. It is hard to seek opportunities of usefulness and be\u00a0sidelined, or\u00a0told that other priorities take precedence, and that\u2026","rel":"","context":"In &quot;community&quot;","block_context":{"text":"community","link":"https:\/\/2bgreener.com\/?cat=12"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1385,"url":"https:\/\/2bgreener.com\/?p=1385","url_meta":{"origin":467,"position":4},"title":"It\u2019s Just Data, Dead Data","author":"greenerjsa","date":"January 19, 2019","format":false,"excerpt":"Most importantly, we must recognize that the reason for data collection is not data collection. Lately we have been taking about metrics and data, including GHG emissions tracking, to move sustainability forward at the state level. If we can understand the current performance of our buildings regarding energy, for example,\u2026","rel":"","context":"In &quot;Advocacy&quot;","block_context":{"text":"Advocacy","link":"https:\/\/2bgreener.com\/?cat=128"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/2bgreener.com\/wp-content\/uploads\/2019\/01\/charrette-300x106.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":4919,"url":"https:\/\/2bgreener.com\/?p=4919","url_meta":{"origin":467,"position":5},"title":"Language to Power Our Journey (Greenbuild 2024)","author":"greenerjsa","date":"November 17, 2024","format":false,"excerpt":"I am energized from seeing friends and getting needed hugs, inspired by the vast growth and depth especially in embodied carbon awareness, and frustrated about the continual use of disengaging language. I just got home from Philadelphia and attending Greenbuild 2024. I am incredibly pleased I got to attend. 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